Written by: Lehlieh Zion
The invitation-only audio-chat social networking app was valued at $100 million in May 2020 and at $1 billion on January 21, 2021. These numbers are astronomical and have social app owners like Mark Zuckerberg of Facebook, Inc concerned. A recent New York Times article reported that Facebook is building a product to compete with Clubhouse. The actual question is, what makes Clubhouse such a threat to other social apps?
What makes Clubhouse such a threat to other social apps?
The answer is Clubhouse is for the Culture. Although the app is not Black-owned, the platform has created a user-friendly space where small black business owners, influencers, and celebrities can stand out. According to the Wall Street Journal, African American talk show host Oprah was one of the first major celebrities to try the app. The app has set the tone for the black community and helped people realize that Clubhouse is a space where everyday people can easily access their favorite idols. In addition to celebrity accessibility, this app gives ordinary people the chance to be heard by some of the world’s most influential people. This innovative networking style has given everyday people opportunities for a lifetime.
In recent news, Elon Musk and Kanye West reported going on Clubhouse together to drop some gems. Elon’s tweet about the pair debuting on the app almost broke the internet. It’s clear that this application has created a unique space for the Culture and the Culture is absolutely here for it.
The app appears only to be available for iOS users, but this app claims to work on android users’ accessibility. Currently, every iOS user can create a Clubhouse account by creating a username and password. However, access to the app is not guaranteed. The country club Esque app-only grants access to an active user who accumulates invites and decides to ask outside users to the platform. With just nine employee’s this application is doing the best they can to offer the application to the world. If you don’t already have a Clubhouse account, find somebody who does because this app is where you want to be.